Entertainment Marketing & Public Relations

Harshit
Mhatre

Entertainment Marketing & PR Expert
Movie Consultant · Founder & CEO, Liongaze Media Services LLP and CastingVibe

Former Head of Public Relations at Star Plus and Zee Entertainment, with 19+ years across films, television, OTT, events, media relationships and founder-led entertainment platforms.

19+Years in entertainment PR
110+Films
90+Television shows
10+Web & OTT projects
300+Events
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Selected Work

Campaigns, properties and public attention.

Three selected assignments establish the range. The complete Work page carries trailers, role boundaries and deeper project context.

Career Journey

A career built across networks, films and founder-led platforms.

Four milestones provide the context. The complete role history, network experience and consulting engagements live on the About page.

Current

Founder & CEO

Liongaze Media Services LLP and CastingVibe, connecting entertainment PR, movie consulting, talent discovery, brand partnerships and original IP.

2022–2023

Head of Public Relations, Star Plus

Network-side communications for one of India’s leading Hindi general entertainment channels.

2016–2021

Head of Public Relations, Zee Entertainment

PR leadership across Zee Marathi, Zee Yuva and Zee Talkies, spanning television, movies, events and sports entertainment.

Film Publicity

110+ film assignments

Positioning, campaign strategy, media relations and market-specific communication across regional and national projects.

Professional Perspective

Publicity does not begin with a press release. It begins with deciding what the audience should remember.

Professional Connection

Stories need positioning, relevance and momentum.

For movie consulting, public relations, media conversations, strategic collaborations and entertainment-led brand opportunities.