Ata Thambaycha Naay!
Publicity strategy and media relations for the 2025 Marathi film Ata Thambaycha Naay!, directed by Shivraj Waichal.
Watch the official trailer
The film or programme is shown through its official public video. Harshit’s role and campaign scope are explained separately on this page.
The human truth behind the campaign.
The film required an emotionally coherent campaign that could introduce its story, cast and social relevance while sustaining attention through release and performance conversations.
Role and responsibility.
Harshit and Liongaze Media worked on publicity planning, media relationships, interview opportunities and campaign communication for the film.
From positioning to release momentum.
The project page presents the approved working role without inventing results or overstating the mandate.
01
Position the film through its human and social truth
02
Coordinate cast, filmmaker and media conversations
03
Build pre-release and post-release editorial momentum
04
Support Maharashtra-wide entertainment media outreach
Campaign Evidence.
These positions are structurally locked for approved campaign photographs, media screenshots and public references. Current visuals can be replaced file-for-file.
Why this work matters.
The assignment reflects end-to-end Marathi film publicity built around story, relevance and sustained media engagement.
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